Teachers’ Guide: Using the factory for GCSE Applied Business; Unit 1

The resources are designed to be useful to students following GCSE Applied Business courses. Browsing through the appropriate sections in the factory will allow students to see how a real company works on a practical level. Specific information can be found by looking in the appropriate section.

• For information on what the business does, its ownership and liabilities and its aims and objectives, they can look at Cameron Balloons: A History of Cameron Balloons and Cameron Balloons Ltd: Ownership .


• To describe the type of work done in each functional area they can look at Reception, Functional areas: Introduction; Administration; Customer Services; IT Support; Human Resources; Operations and Research and Development.


• To study the different ways of internal and external, oral and written communication, including the use of ICT they can look at Artwork; The Basket Case; Design and the section on Business Communication.


• For information on the location of the business they can look at Worksheet 1: Production: Step 2; where to locate? They can also look at the Marketing section .


• For information on the key customers and main competitors of the business they can look at the Marketing section.


• To study the environmental constraints that the business works under they can look at the Environmental issues section.


• To study the economic factors that affect the business they can look at Economic Factors in the Marketing Section.